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Theme: International ventures can intimidate even the most seasoned entrepreneur. Now is your chance to move your business ahead in the world. Cosponsored by Michigan State University's Center for International Business Education and Research (CIBER), the Greater Lansing Regional Chamber of Commerce, and Lansing Community College, the monthly Forum provides outstanding speakers and relaxed networking opportunities for anyone interested in doing business in the global economy-whether you import, export or provide services.
With extensive international experience, the speakers wrap personal insights around a practical and up-to-the-minute approach to conducting international trade. The event is open to the general public.
For more information about our luncheon programs or to be added to the mailing list, please call Beverly Wilkins, Program Coordinator for Michigan State University's Center for International Business Education and Research, at 517-353-4336, or e-mail her at wilkinsb@msu.edu.
Ms. Warmbrier-Ramp will lead a frank discussion of the changes, opportunities, and challenges facing Michigan businesses as China prepares entry into the World Trade Organization in her presentation "China Update: Opportunities and Challenges for Michigan Businesses."
Monday, April 13, 1999
Paul Felch, Mark Stiles, Chuck Colby and Glenn Williams, Three Men and a Tenor
As president of Global Growth Associates, Kevin Ecclesine is an experienced senior executive who has spent most of his career dealing with overseas business development and management with an emphasis on marketing, sales, distribution and international management. He and his firm specialize in international and global planning and facilitation, market entry planning, organizational development, product development, and "in-market" implementation projects, particularly in marketing and forming alliances.
Prior to forming Global Growth Associates in 1992, Mr. Ecclesine spent six years as Director of International Marketing for Amway Corporation, where he was responsible for overall international product development. There he developed strategies to enhance overall product line profitability, manage Japanese market growth, and globalize the corporate marketing function. Before coming to Amway, the speaker was a Director in Kraft, Inc.'s Latin American management group responsible for marketing and sales. He took the position after having spent two years in Brazil for Hershey, International, Ltd., where he was in charge of its subsidiary's marketing sales and distribution activities in that country.
Mr. Ecclesine is a past president of the West Michigan World Affairs Council and was named Individual World Trader of the Year in 1994 by the West Michigan World Trade Association. With his extensive background, the speaker brings a wealth of international business experience to the Forum.
Three Men and a Tenor got their start in East Lansing when the members were all still students at Michigan Sate University. The comical pop a cappella group has performed with such stars as the Beach Boys, Peter Cetera, Bob Newhart, Pat Boone and the Chenille Sisters. They have participated in an international music festival held in Scotland and will be participating in a Canadian music conference this December. There Men and a tenor will discuss arranging and performing entertainment outside of the United States, and distribution problems of their CDs and tapes: "The Art of International Musical Marketing."
Carl Liedholm is the author of more than one hundred articles and papers with special emphasis on micro and small enterprises in Africa, Asia and Latin America. Dr. Liedholm travels around the globe sharing his expertise on international economies and writes books on the subject. He has taught at Yale University, Oxford University, Wesleyan University and currently Michigan State University. Carl Liedholm is a recipient of the State of Michigan Teaching Excellence Award. Dr. Liedholm will discuss the conversion to a single currency starting January 1999: "The Euro is coming."
Martha Johnson serves as Vice President and Sales Manager of Old Kent's international line of business. She has taught international Finance for Davenport College in Grand Rapids and numerous letter of credit and collection classes. Ms. Johnson has received a Federal appointment t the Michigan District Export Council and serves as its treasurer. She is treasurer of the World Affairs Council of West Michigan and an active member of the West Michigan World Trade Association and the National Association of Credit Management. Ms. Johnson will speak on "How to get the most from your international banker."
Don Nugent is President and CEO of Graceland Fruit , the 1997 Michigan Agricultural exporter of the Year. Graceland Fruit sells and ships its products worldwide. Mr. Nugent is president of North American Fruit Trading Alliance and Chairman of the Board of the Traverse Bay Economic Development Corp. He is a Michigan State University alumnus and an active elected member of the Michigan State University Board of trustees. Mr. Nugent will discuss "A Michigan company in a Global Market."
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